My readers know that I follow Cabela’s because I live in their town. I grew up with them. They’ve gotten awfully big. I also like to keep a look out for up-and-comers that exude that same excitement that Cabela’s did in the early years.
Moosejaw Mountaineering is such a place. Family owned, less than 100 employees, 6 retail stores and a way-cool website.
Check out the Product Du Jour. It certainly feels like a blog to me. Great writing and a super way to introduce new products to readers.
June 23, 2004
I am wearing the Salomon Packvest right now. I will probably get fired for looking too sexy.
Please email me at Jack@moosejaw.com, if you have any questions about the pack vest or anything else.
If you place an order for the pack vest before this Sunday we will throw in 500 extra Moosejaw Reward Points. Just shoot me an email with your order number after you place your order and I will take care of the rest.
Love the madness.
What a creative collection of site features! They’ve obviously put a lot of thought into making the site quirky, fun and, to resurrect an old dot-com bubble term, “sticky.”