My good friend and business partner Juan Tornoe started blogging two weeks ago. I had to fly to Austin and kick him in the a** to get him started but I think it was worth it. When he showed me a 1-inch thick folder of news stories that he’d been collecting I said “You’re already doing the hardest part!” Michele and Craig and I are so proud of our little Guatemalan bro! He is so passionate about this topic. If you are even remotely interested in following the hispanic market (and you’d be foolish not to) I suggest you point your browser and your news aggregator toward Austin and subscribe to HispanicTrending.
If you need help with the booming hispanic market, Juan’s your man.
HispanicTrending: “Spanish” Format Soared to Record Levels According to Interep Winter 2004 Radio Format Share Analysis