Category Archives: Wizard Academy

BrandingBlog Radio: Jean Carpenter-Backus on Financial Spooning

Jean Carpenter-Backus is gaining fame through her moniker “The Naked Accountant.”

I interviewed Jean on a beautiful Friday morning in Austin, TX out on the plaza at Engelbrecht House, the student dorm at Wizard Academy.

We talked about how she found Wizard Academy, her unique classes and her plans for new books and some ideas for preventing embezzlement in a small business.

Jean has led a most extraordinary life. We don’t go too deep into the back story in this interview because the Austin American Statesman recently did a lengthy biographical sketch. I encourage you to read it.

I hope you enjoy listening to this one as much as I enjoyed interviewing Jean.


Article about Jean in the Austin American Statesman

Jean’s web site

Wizard Academy’s Money and Cool Chicks

BrandingBlog Radio: Roy H. Williams on The Desire for Instant Gratification

Roy in Tuscan Hall - 2004

Roy H. Williams is the original Wizard of Ads and central hub of our consulting group. We had a good time chatting about the biggest mistake most business owners make when it comes to their advertising…The Desire for Instant Gratification.

Before we got to the subject, we chatted briefly about Nebraska and his single sojourn through the state. What do you think was his most memorable stop? You’ll have to listen to find out.

We also talked about the extensive research he’s done on the new Pendulum book, due out in the 1st quarter of 2012. There are still seats available for the class on November 15-16 in Austin.

I took this photo in May of 2004, shortly after he purchased land for Wizard Academy. He is standing in a barn that was to become Tuscan Hall. Fortunately, the barn was blown down by the wind before it could be remodeled and they had to basically start from scratch.