Review the Airline Ads in 3 Words or Less: Ad #1 JAL
It's so EASY to post a snarky critique of another advertising professional's efforts. I try not to do it much anymore. BUT, I thought it might be fun to let YOU have a stab.
I have a subscription to Business Travel News, and today's issue got me thinking about the airline ads. So, I've scanned ALL of the airline ads and I'll be posting them one per day for the next 7 days.
Here are the guidelines for reviewing the ads: Use 3 words (or fewer) and post them in the comments.
Remember, the magazine is targeted at Travel Agents and Corporate Travel decision-makers.
Ad Number 1....page 9, full-page. Japan Airlines
Click on the ad for a bigger version.



TOO MANY STRIKES!
Posted by: Badaoui | April 23, 2008 at 01:37 PM
traditional details uncommon
Posted by: patrick d. morin | March 01, 2008 at 08:12 AM
Big feet!
Posted by: ibs Young | February 27, 2008 at 02:23 PM
Try, try again!
Posted by: Bill Oehler | February 27, 2008 at 06:54 AM
No Leg Room
Posted by: Paddy | February 26, 2008 at 07:40 AM
JAL=smelly feet
Posted by: Bill Laidlaw | February 25, 2008 at 09:36 AM